Norwegian cruise line

Services:
campaign STRATEGY
Event production
direct mail
ooh campaigns
print collateral
Web banners

At Norwegian Cruise Line, I work on a wide variety of projects that support the brand’s bold and adventurous identity, collaborating with teams across the company to bring creative ideas to life. To name a few, I’ve led the design of strategic campaigns for new brand campaigns and ship christening events, developed large-scale out-of-home (OOH) advertising, and attended architectural photoshoots to help shape the brand’s visual storytelling. I also design print and digital collateral of all sizes, from small inserts to oversized signage, ensuring consistency and impact across every touchpoint.

Brand Campaign:

Experience a Different Tomorrow

A vacation with Norwegian Cruise Line is unlike a traditional land-based one. Everyone’s experience on board and shoreside can be completely different, not just from one person to the next, but from one day to the next. Every guest has the total freedom to relax in our spa or climb waterfalls. Or both. One can fall asleep in Paris today, then wake up in London tomorrow, ride a gondola in Venice in the morning and ride on the only race tracks at sea in the afternoon. When they cruise with Norwegian, they’ll have the total freedom to "decide their day" and Experience a Different Tomorrow.


Work created while at Norwegian Cruise Line